Innovation
We drive innovation for business survival by providing services that combine strategies, open innovation initiatives, and portfolio optimization.
No company can survive without innovation
At MAP, we believe that the proper alignment between a portfolio of current businesses and new opportunities and ventures is the key to transcending and reinventing oneself. In this context, we provide experiences and methodology to help our clients set their innovation objectives and strategy, in line with their overall corporate strategy. We assist in organizing their portfolio of investments and internal projects, incorporating open innovation initiatives, and pursuing both organic and inorganic avenues for innovation.
Services of innovation
Innovation Strategy
We assist our clients in developing their strategy by analyzing trends, successful startups, products, technologies, and disruptive business models. Innovation objectives are set, and the portfolio and initiatives are organized into an organic agenda (R&D and incremental improvements), an inorganic agenda (M&A and JVs), and an open innovation agenda. We identify the structural aspects needed to achieve the success of the strategy.
Open Innovation
We assist in developing the open innovation strategy as part of an overall Innovation Strategy. We help set objectives, KPIs, and the specifications of tools (Corporate Venture Capital, Incubation, Innovation Labs), governance and team structure. The plan includes the implementation roadmap, projections, and control tools.
Corporate Venturing as a Service (CVaaS)
We provide regular external support for the analysis, management, and control of Corporate Venturing initiatives. In the case of a CVC initiative, we support our clients in the search, evaluation, due diligence, closing, and control of investments, as well as in capital raising and performance reporting.
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