Electronics

Support for an industrial competitiveness agenda

MAP developed a technical document to collaborate with the company's positioning strategy, focusing on building a competitiveness agenda that involves all its stakeholders.

The business challenge

The company faced a regulatory threat that jeopardized the sustainability of its industrial operations.

The company and its industry

It is one of the leading business players in Argentina, a reference in industrial innovation, with production and marketing of its own brands and/or through agreements with some of the world's leading companies.

The Solution

A competitiveness agenda was outlined that aligned the objectives of all stakeholders with current or potential impacts on the company's operations, helping to ensure the long-term sustainability of the business.