TECHNOLOGY

Support for the transformation strategy in the Southern Cone

MAP developed a monthly service tailored to the client's need to better understand the businesses that demand its services, in line wtih international trends transforming each industry.

The business challenge

The company has been shifting its focus from the product to the customer for some years now. This strategic change requires a better understanding of the reality and perspectives of the various business sectors with current and/or potential demand for its services.

The company and its industry

A leading global technology company with cloud and application solutions. Argentina is home to the hub that manages business operations for the Southern Cone region.

The Solution

Continuous support service for the company's management, focused on improving their understanding of macroeconomic and sectoral scenarios for Argentina and other Southern Cone countries.